---
title: Blog - Seventh Sense
description: Seventh Sense blog - deliverability, send-time optimization, audience engagement, and the future of email marketing. Written by the people who build the platform.
image: https://get.theseventhsense.com/hubfs/synced-assets/default-social-card-v3.png
---

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 Blog

# Notes from the inside of *email AI*.

Deliverability, send-time optimization, audience engagement, and the future of email marketing - written by the people who build Seventh Sense.

[All topics](https://get.theseventhsense.com/blog) [HubSpot](https://get.theseventhsense.com/blog/topic/hubspot) [Marketo](https://get.theseventhsense.com/blog/topic/marketo) [Email Deliverability](https://get.theseventhsense.com/blog/topic/email-deliverability) [Email Marketing](https://get.theseventhsense.com/blog/topic/email-marketing) [eCommerce](https://get.theseventhsense.com/blog/topic/ecommerce-email-marketing)

[![Seventh Sense workflow actions screen](https://get.theseventhsense.com/hubfs/synced-assets/69046064fb-screen-shot-2018-09-26-at-4-27-09-pm-2.png)](https://get.theseventhsense.com/blog/introducing-seventh-sense-workflow-extensions-for-hubspot)

[HubSpot Workflows](https://get.theseventhsense.com/blog/topic/hubspot-workflows)[Email](https://get.theseventhsense.com/blog/topic/email)[HubSpot](https://get.theseventhsense.com/blog/topic/hubspot)[marketing automation](https://get.theseventhsense.com/blog/topic/marketing-automation)[send time optimization](https://get.theseventhsense.com/blog/topic/send-time-optimization)[send time personalization](https://get.theseventhsense.com/blog/topic/send-time-personalization)

## [Introducing: Seventh Sense Custom Workflow Actions for HubSpot](https://get.theseventhsense.com/blog/introducing-seventh-sense-workflow-extensions-for-hubspot)

Seventh Sense is a powerful email optimization tool, but we recognize it's not always been straightforward to use or easy to maintain. Up until now, integr

Ivan LaBianca · Apr 14, 2021 

[Read more →](https://get.theseventhsense.com/blog/introducing-seventh-sense-workflow-extensions-for-hubspot)

[![How to Increase Email Engagement with Personalization](https://get.theseventhsense.com/hubfs/synced-assets/72a3d03660-how-to-increase-email-engagement-with-personalizat.png)](https://get.theseventhsense.com/blog/how-to-increase-email-engagement-with-personalization)

[Artificial Intelligence](https://get.theseventhsense.com/blog/topic/artificial-intelligence)[Email](https://get.theseventhsense.com/blog/topic/email)[HubSpot](https://get.theseventhsense.com/blog/topic/hubspot)[Email Marketing](https://get.theseventhsense.com/blog/topic/email-marketing)[send time optimization](https://get.theseventhsense.com/blog/topic/send-time-optimization)[eCommerce Email Marketing](https://get.theseventhsense.com/blog/topic/ecommerce-email-marketing)

## [How to Increase Email Engagement With Personalization](https://get.theseventhsense.com/blog/how-to-increase-email-engagement-with-personalization)

Struggling with email engagement? Learn how to use send-time optimization and dynamic content to personalize emails and attract more customers.

Alyssa Crabbe · Oct 18, 2019 

[Read more →](https://get.theseventhsense.com/blog/how-to-increase-email-engagement-with-personalization)

[![Intelligent Email](https://get.theseventhsense.com/hubfs/synced-assets/03768883b6-intelligent-email.png)](https://get.theseventhsense.com/blog/intelligent-email-deliverability-protection-more)

[Artificial Intelligence](https://get.theseventhsense.com/blog/topic/artificial-intelligence)[Email](https://get.theseventhsense.com/blog/topic/email)[HubSpot](https://get.theseventhsense.com/blog/topic/hubspot)[Email Marketing](https://get.theseventhsense.com/blog/topic/email-marketing)[marketing automation](https://get.theseventhsense.com/blog/topic/marketing-automation)[marketo](https://get.theseventhsense.com/blog/topic/marketo)

## [Intelligent Email, Deliverability Protection and More](https://get.theseventhsense.com/blog/intelligent-email-deliverability-protection-more)

What does an intelligent email marketing assistant look like?

Mike Donnelly · Jun 6, 2019 

[Read more →](https://get.theseventhsense.com/blog/intelligent-email-deliverability-protection-more)

[![My list is bigger](https://get.theseventhsense.com/hubfs/synced-assets/3b148ec8ad-my-list-is-bigger-header.png)](https://get.theseventhsense.com/blog/my-list-is-bigger-than-yours)

[Artificial Intelligence](https://get.theseventhsense.com/blog/topic/artificial-intelligence)[Email](https://get.theseventhsense.com/blog/topic/email)[Email Marketing](https://get.theseventhsense.com/blog/topic/email-marketing)[marketing automation](https://get.theseventhsense.com/blog/topic/marketing-automation)

## [My list is bigger than yours.](https://get.theseventhsense.com/blog/my-list-is-bigger-than-yours)

Do email subscriber counts really matter or should we be focussing on our active or engaged audience as the key metric?

Mike Donnelly · May 16, 2019 

[Read more →](https://get.theseventhsense.com/blog/my-list-is-bigger-than-yours)

[![How email marketers can get started with AI](https://get.theseventhsense.com/hubfs/synced-assets/3781ce8174-how-email-marketers-can-get-started-with-ai.png)](https://get.theseventhsense.com/blog/how-email-marketers-can-get-started-with-ai)

[Artificial Intelligence](https://get.theseventhsense.com/blog/topic/artificial-intelligence)[Email](https://get.theseventhsense.com/blog/topic/email)[Email Marketing](https://get.theseventhsense.com/blog/topic/email-marketing)[marketing automation](https://get.theseventhsense.com/blog/topic/marketing-automation)

## [How Email Marketers Can Get Started with AI](https://get.theseventhsense.com/blog/how-email-marketers-can-get-started-with-ai)

Getting started with AI isn’t as hard as you might think - and doing so can give you a significant competitive advantage if you’re running email campaigns.

Mike Kaput · May 6, 2019 

[Read more →](https://get.theseventhsense.com/blog/how-email-marketers-can-get-started-with-ai)

[![The Five Levels of Send Time Optimization](https://get.theseventhsense.com/hubfs/synced-assets/a53363d95b-the-five-levels-of-send-time-optimization-16.png)](https://get.theseventhsense.com/blog/the-five-levels-of-send-time-optimization)

[Email](https://get.theseventhsense.com/blog/topic/email)[Email Marketing](https://get.theseventhsense.com/blog/topic/email-marketing)[send time optimization](https://get.theseventhsense.com/blog/topic/send-time-optimization)[send time personalization](https://get.theseventhsense.com/blog/topic/send-time-personalization)

## [The Five Levels of Send Time Optimization](https://get.theseventhsense.com/blog/the-five-levels-of-send-time-optimization)

Email send time optimization is a term that has been used to describe a lot of different technologies. What are the differences and what's best for you?

Mike Donnelly · Feb 12, 2018 

[Read more →](https://get.theseventhsense.com/blog/the-five-levels-of-send-time-optimization)

[![Email Promotions Folder](https://get.theseventhsense.com/hubfs/synced-assets/11545858e9-rear-view-of-a-doubtful-businessman-looking-at-var.jpeg)](https://get.theseventhsense.com/blog/how-to-keep-your-emails-out-of-the-promotions-folder)

[Email Deliverability](https://get.theseventhsense.com/blog/topic/email-deliverability)[Email](https://get.theseventhsense.com/blog/topic/email)[send frequency optimization](https://get.theseventhsense.com/blog/topic/send-frequency-optimization)

## [How to Keep Your Emails Out of the Promotions Folder](https://get.theseventhsense.com/blog/how-to-keep-your-emails-out-of-the-promotions-folder)

Learn how to use email engagement segmentation to keep your emails out of the gmail promotions folder.

Mike Donnelly · Jan 31, 2018 

[Read more →](https://get.theseventhsense.com/blog/how-to-keep-your-emails-out-of-the-promotions-folder)

[![After hours sending infographic](https://get.theseventhsense.com/hubfs/synced-assets/84b855f9ff-screen-shot-2018-01-23-at-3-25-33-pm.png)](https://get.theseventhsense.com/blog/email-trends-after-hours-infographic)

[Email](https://get.theseventhsense.com/blog/topic/email)[Email Marketing](https://get.theseventhsense.com/blog/topic/email-marketing)

## [Work Email Trends After Hours - Infographic](https://get.theseventhsense.com/blog/email-trends-after-hours-infographic)

A survey of 1,000 Americans reveals some interesting aspects about the after-hours email habits of professionals.

John Murphy - President of Reachmail · Dec 16, 2017 

[Read more →](https://get.theseventhsense.com/blog/email-trends-after-hours-infographic)

[![Email Marketing Commodity](https://get.theseventhsense.com/hubfs/synced-assets/b3a2980664-free-stuff-card-with-sky-background.jpeg)](https://get.theseventhsense.com/blog/is-email-a-commodity)

[Email Deliverability](https://get.theseventhsense.com/blog/topic/email-deliverability)[Email](https://get.theseventhsense.com/blog/topic/email)[Email Marketing](https://get.theseventhsense.com/blog/topic/email-marketing)

## [Is Email Marketing a Commodity?](https://get.theseventhsense.com/blog/is-email-a-commodity)

If you treat email marketing a as a commodity then you'll get commodity results.

Mike Donnelly · Aug 17, 2017 

[Read more →](https://get.theseventhsense.com/blog/is-email-a-commodity)

[1](https://get.theseventhsense.com/blog/topic/email/page/1)[2](https://get.theseventhsense.com/blog/topic/email/page/2) [→](https://get.theseventhsense.com/blog/topic/email/page/2)

[![Seventh Sense](https://get.theseventhsense.com/hubfs/raw_assets/public/seventh-sense-theme/images/seventh-sense-logo.svg)](https://get.theseventhsense.com/)

The AI engagement layer for HubSpot & Marketo email programs. Reach the inbox. Earn the click. Stop annoying the rest.

SOC 2 Type II GDPR CCPA

Platform

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- [Pricing](https://get.theseventhsense.com/#pricing)
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Resources

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- [Email deliverability glossary](https://get.theseventhsense.com/glossary)
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© 2026 Telepath Data, Inc. · Seventh Sense is a trademark of Telepath Data, Inc. [Privacy](https://get.theseventhsense.com/trust/privacy) · [Terms](https://get.theseventhsense.com/trust/terms-of-service) · [DPA](https://get.theseventhsense.com/hubfs/synced-assets/8801aebe52-seventh-sense-msa-exh-b-dpa.pdf)

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